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WELCOME TO
JOHN FORCE ENTERTAINMENT
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Spring 2014

 

            We’ve had a busy few months here at John Force Entertainment. Our drivers have been taking part in a lot of different media opportunities so we’ve been sending footage of our teams and drivers to different shows including The Queen Latifah Show, ESPN, and the RCX Show for Traxxas (www.RCX.com).  We also shots interviews with our drivers to promote the new Phoenix race this past February at Wild Horse Pass Motorsports Park and beauty shots of our Top Fuel dragster for a future commercial for Infineon Raceway in Sonoma this summer, and interviews for two upcoming Competition Plus videos.

            It was also “spring cleaning” time here at JFE, and a chance to update videos, everything from our JFR Midway (which attends all the NHRA races) to our JFR Traveling RoadShow (which travels to different events around the country to let people know about NHRA Drag Racing) along with some videos that play in our Indianapolis and Yorba Linda facilities.

            Probably one of the most enjoyable videos I worked on was a Valentine’s Day video featuring Traxxas funny car driver (and my little sis) Courtney Force, and her boyfriend, National Guard IndyCar driver Graham Rahal. I actually had not planned to make a V-day video but a few days before the holiday I needed a short interview of Courtney for a French TV show. Since I had our lights and Red Digital Camera all set up I was trying to think of anything else to interview her about while I had her (drivers are hard to catch sometimes since they travel so much!) Poor Graham was there watching and next thing you know, I had roped them both in to doing the video. I was really happy with how the video turned out and liked that it showed fans a more personal side to both drivers….and a goofy side as well!

            Check out our various racing videos in the JFE section of our website www.JohnForceRacing.com. You can also find us on YouTube and Instagram. See you at the NHRA Drag Races!

-Ashley Force Hood

 

News 2013

 

JOHN FORCE ENTERTAINMENT RELEASES SYSTEM 51 :30 SECOND SPOT

YORBA LINDA, CA (November 6, 2013) --- In September John Force Entertainment released a behind the scenes video promoting the creation of the :30 second commercial for sponsor System 51. In addition to the behind the scenes video a blooper video was also recently released. Today the actual commercial premiered on YouTube and will air during the Auto Club NHRA Finals this weekend at Auto Club Raceway in Pomona in the John Force Racing midway. JFE wrote, filmed and edited a commercial for new John Force Racing sponsor System 51. The commercial features JFR drivers John Force, Brittany Force and Courtney Force. The entire commercial was shot and edited at the JFE Yorba Linda, California headquarters. Fans can watch the commercial here: http://youtu.be/VpY6qymJfPc

Ashley Force Hood, president of John Force Entertainment, wanted to do a fun commercial that the fans would enjoy, “When we sat down to write out ideas for this spot, we wanted to do something memorable, that viewers would want to share with their friends. My dad can be such a ham at times, and this was the perfect opportunity to take advantage of that, and promote the System 51 products in the process. The first thing that came to mind when we thought waxes and polishes was obviously John Force looking sexy while detailing his car. There was really no question in my mind that this was the perfect choice for a commercial!” joked Force Hood.

“This was a really special project because I also got to work with my sisters Brittany and Courtney and it’s not every day you get to tell your dad to look more seductive,” added Force Hood. “So we had the girls’ hair and make-up done and cleaned dad up of course, but the real star of the shoot was the sparking 10,000 horsepower funny car, thanks to the System 51 products.”

SYSTEM 51 is a one step, high tech auto polish for removing properly color sanded scratches, swirl marks and other paint imperfections. SYSTEM 51 uses the nanotechnology of engineered microscopic particles to safely polish paint to a perfect finish – with one simple, water-based product. No burn through. No swirls. Visit www.SystemFiftyOne.com for more information, and visit their midway at the Auto Club Finals in Pomona, CA, November 7-10 next to the John Force Racing midway.

"With this being our first year as an official JFR team sponsor, it was refreshing to be embraced so whole-heartedly by the entire JFR family. As we got the ball rolling, System 51 was also searching for a vendor who could fulfill our current video production needs,” said Jeremy Porrazzo, president System 51. “When we learned about the John Force Entertainment crew, we recognized it would be a monumental luxury to have all of our needs satisfied under one roof. The entertainment team immediately stepped up to the plate and has gone above and beyond our wildest expectations during the entire process. We could not be happier with finished product and we're excited to see what the future holds for both System 51 and the JFR team."

JFE has had the opportunity to work on many different video projects over the years with their team sponsors including Castrol, Ford, Auto Club, Mac Tools, BrandSource, Freightliner, PPG, Gates Belts, Earl's, Racer's For Christ, and John Force RaceStation. The System 51 commercial was shot with the Red Digital Epic camera.


The John Force Entertainment schedule has been packed with the kick-off of the 2013 NHRA Mello Yello Season, and debut of driver Brittany Force in Top Fuel Dragster.

We have tried to capture the start of the season with new faces, new paint schemes, and a new determination to go after that Championship. Filming on our Red Digital Epic, we’ve shot as much as possible at the Pomona, Phoenix and Las Vegas events. Back here at the JFR headquarters in Yorba Linda, CA we’ve also done interviews with various JFR drivers about the start of their season and goals for the year, a commercial for our RaceStation store, and various other creative projects.

JFE has also had a chance to work with Freightliner Trucks and System 51 on some special videos and commercials, which you can check out on our video page and at their websites as well.

Stay tuned for new footage of all things John Force Racing and we’ll see you at the drag races!

 

 

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